Spica
Marketing
Spica monitors your funnel in real time, identifies the single highest-impact drop-off point, drafts the experiment, runs it, and reports back. No "growth backlog of 200 ideas" — just the next thing worth testing.
What it does
Most growth teams drown in a backlog of conversion ideas. Spica picks the next one. It monitors your funnel continuously, ranks drop-off points by potential lift (volume × current friction), drafts the experiment (copy variants, layout changes, flow tweaks) grounded in your value prop, sets up the A/B test, and reports the result with a clear next-action — keep, kill, iterate. The 10% lift you knew was somewhere; Spica finds it without the spreadsheet.
- 01
Find the next experiment
Spica analyzes your funnel and surfaces the single drop-off point with the highest expected lift — backed by volume × current friction math, not gut feel.
- 02
Conversion copy variants
Spica writes three to five variants of any landing page or button (each tied to a different psychological angle), sets up the test, and reports the winner with confidence intervals.
- 03
Activation flow rescue
Spica maps your onboarding step-by-step, identifies the screens losing the most users, and proposes targeted changes with expected impact and effort estimates.
- 04
Pricing page test
Tests price anchors, plan ordering, feature framing, and CTA copy on your pricing page — learns which combination drives the most paid signups.
- 05
Continuous post-mortem
Every test ends with a one-paragraph learning written back to your knowledge base — so next quarter's experiments stand on what you already learned.
Capabilities
- Continuous funnel monitoring with drop-off ranking by expected lift
- Copy variants generated against your value prop, not generic templates
- A/B test setup, monitoring, and results with confidence intervals
- Activation flow audits with step-by-step friction analysis
- Pricing page testing — anchors, ordering, framing, CTAs
- Every test result captured to your knowledge base for compounding learnings
Who it's for
What's included
- Continuous funnel monitoring
- Drop-off ranking by expected lift
- Copy variant generation tied to your value prop
- A/B test design and results analysis
- Test learnings persisted to your knowledge base
- 3-day free trial · No credit card required
Details
- Setup
- < 10 minutes
- Response
- Real-time monitoring · Async analysis
- Integrations
- Analytics platforms · A/B test tools · Knowledge Graph
- Trial
- 3 days
